Do you pre-plan your events?
Pre-planning is pivotal to a conference or events’ success, spending the time to build strong event foundations yields profitable events that deliver a strong key message, engaging experience and value to attendees.
Where do you start and how do you plan for event management success?
Read on for the Eventful Projects team’s tips and get yourself on the path to success today!
1. START NOW
Begin your event planning process as early as possible. Create a mud-map for your event, brainstorm ideas, engagement solutions, develop a timeline with key deliverables and responsibilities, determine ideal dates and select a suitable venue.
2. REVIEW THE LAST EVENT
Look at your conference or event’s historical data, what were the objectives? Did you meet them? Why or why not? Remember to review your events strengths and areas for improvements.
Create a forecast for your next conference or event based on the historical data. What is the future of your event? How will you support growth and what are your financial constraints and KPIs?
4. HAVE GOALS
When creating your event goals, make them SMART and be sure to communicate your goals to all your stakeholders, your goals should be:
5. CREATE A BUDGET
Identify your conference or event’s income and expenditure, create a comprehensive budget that is maintained during your events’ lifecycle and identify potential areas for cost savings that can help you reach your ‘magic number’. If cost saving techniques are not working, then it’s time to review your ticket pricing structures.
6. DEVELOP BENCHMARKS
Create benchmarks to help you reach your SMART goals. Benchmarks will allow you to make regular assessments during the events’ lifecycle, you can then implement any adjustments as you progress through the event planning process so you reach your goals!
EVENTFUL PROJECTS ~ we are the creative and strategic force behind your lucrative events.
Ready to deliver spectacular events that deliver results? It’s time to collaborate with Eventful Projects, we make event planning stress-free and easy so you can focus on your organisational priorities!
Eventful Projects are recognised for our wealth of knowledge, experience and strategic approach to events. Our clients trust and enjoy working us!
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